Read The Design of Everyday Things Online
Authors: Don Norman
LOGICAL CONSTRAINTS
The blue light of the Lego motorcycle presents a special problem. Many people had no knowledge that would help, but after all the other pieces had been placed on the motorcycle, there was only one piece left, only one possible place to go. The blue light was logically constrained.
Logical constraints are often used by home dwellers who undertake repair jobs. Suppose you take apart a leaking faucet to replace a washer, but when you put the faucet together again, you discover a part left over. Oops, obviously there was an error: the part should have been installed. This is an example of a logical constraint.
The natural mappings discussed in
Chapter 3
work by providing logical constraints. There are no physical or cultural principles here; rather, there is a logical relationship between the spatial or functional layout of components and the things that they affect or are affected by. If two switches control two lights, the left switch should work the left light; the right switch, the right light. If the orientation of the lights and the switches differ, the natural mapping is destroyed.
CULTURAL NORMS, CONVENTIONS, AND STANDARDS
Every culture has its own conventions. Do you kiss or shake hands when meeting someone? If kissing, on which cheek, and how many times? Is it an air kiss or an actual one? Or perhaps you bow, junior
person first, and lowest. Or raise hands, or perhaps press them together. Sniff? It is possible to spend a fascinating hour on the Internet exploring the different forms of greetings used by different cultures. It is also amusing to watch the consternation when people from more cool, formal countries first encounter people from warmhearted, earthy countries, as one tries to bow and shake hands and the other tries to hug and kiss even total strangers. It is not so amusing to be one of those people: being hugged or kissed while trying to shake hands or bow. Or the other way around. Try kissing someone's cheek three times (left, right, left) when the person expects only one. Or worse, where he or she expects a handshake. Violation of cultural conventions can completely disrupt an interaction.
Conventions are actually a form of cultural constraint, usually associated with how people behave. Some conventions determine what activities should be done; others prohibit or discourage actions. But in all cases, they provide those knowledgeable of the culture with powerful constraints on behavior.
Sometimes these conventions are codified into international standards, sometimes into laws, and sometimes both. In the early days of heavily traveled streets, whether by horses and buggies or by automobiles, congestion and accidents arose. Over time, conventions developed about which side of the road to drive on, with different conventions in different countries. Who had precedence at crossings? The first person to get there? The vehicle or person on the right, or the person with the highest social status? All of these conventions have applied at one time or another. Today, worldwide standards govern many traffic situations: Drive on only one side of the street. The first car into an intersection has precedence. If both arrive at the same time, the car on the right (or left) has precedence. When merging traffic lanes, alternate carsâone from that lane, then one from this. The last rule is more of an informal convention: it is not part of any rule book that I am aware of, and although it is very nicely obeyed in the California streets on which I drive, the very concept would seem strange in some parts of the world.
Sometimes conventions clash. In Mexico, when two cars approach a narrow, one-lane bridge from opposite directions, if a car
blinks its headlights, it means, “I got here first and I'm going over the bridge.” In England, if a car blinks its lights, it means, “I see you: please go first.” Either signal is equally appropriate and useful, but not if the two drivers follow different conventions. Imagine a Mexican driver meeting an English driver in some third country. (Note that driving experts warn against using headlight blinks as signals because even within any single country, either interpretation is held by many drivers, none of whom imagines someone else might have the opposite interpretation.)
Ever get embarrassed at a formal dinner party where there appear to be dozens of utensils at each place setting? What do you do? Do you drink that nice bowl of water or is it for dipping your fingers to clean them? Do you eat a chicken drumstick or slice of pizza with your fingers or with a knife and fork?
Do these issues matter? Yes, they do. Violate conventions and you are marked as an outsider. A rude outsider, at that.
Applying Affordances, Signifiers, and Constraints to Everyday Objects
Affordances, signifiers, mappings, and constraints can simplify our encounters with everyday objects. Failure to properly deploy these cues leads to problems.
THE PROBLEM WITH DOORS
In
Chapter 1
we encountered the sad story of my friend who was trapped between sets of glass doors at a post office, trapped because there were no clues to the doors' operation. To operate a door, we have to find the side that opens and the part to be manipulated; in other words, we need to figure out what to do and where to do it. We expect to find some visible signal, a signifier, for the correct operation: a plate, an extension, a hollow, an indentationâ something that allows the hand to touch, grasp, turn, or fit into. This tells us where to act. The next step is to figure out how: we must determine what operations are permitted, in part by using the signifiers, in part guided by constraints.
Doors come in amazing variety. Some open only if a button is pushed, and some don't indicate how to open at all, having neither buttons, nor hardware, nor any other sign of their operation. The door might be operated with a foot pedal. Or maybe it is voice operated, and we must speak the magic phrase (“Open Simsim!”). In addition, some doors have signs on them, to pull, push, slide, lift, ring a bell, insert a card, type a password, smile, rotate, bow, dance, or, perhaps, just ask. Somehow, when a device as simple as a door has to have a sign telling you whether to pull, push, or slide, then it is a failure, poorly designed.
Consider the hardware for an unlocked door. It need not have any moving parts: it can be a fixed knob, plate, handle, or groove. Not only will the proper hardware operate the door smoothly, but it will also indicate just how the door is to be operated: it will incorporate clear and unambiguous cluesâsignifiers. Suppose the door opens by being pushed. The easiest way to indicate this is to have a plate at the spot where the pushing should be done.
Flat plates or bars can clearly and unambiguously signify both the proper action and its location, for their affordances constrain the possible actions to that of pushing. Remember the discussion of the fire door and its panic bar in
Chapter 2
(
Figure 2.5
,
page 60
)? The panic bar, with its large horizontal surface, often with a secondary color on the part intended to be pushed, provides a good example of an unambiguous signifier. It very nicely constrains improper behavior when panicked people press against the door as they attempt to flee a fire. The best push bars offer both visible affordances that act as physical constraints on the action, and also a visible signifier, thereby unobtrusively specifying
what
to do and
where
to do it.
Some doors have appropriate hardware, well placed. The outside door handles of most modern automobiles are excellent examples of design. The handles are often recessed receptacles that simultaneously indicate the place and mode of action. Horizontal slits guide the hand into a pulling position; vertical slits signal a sliding motion. Strangely enough, the inside door handles for automobiles
tell a different story. Here, the designer has faced a different kind of problem, and the appropriate solution has not yet been found. As a result, although the outside door handles of cars are often excellent, the inside ones are often difficult to find, hard to figure out how to operate, and awkward to use.
From my experience, the worst offenders are cabinet doors. It is sometimes not even possible to determine where the doors are, let alone whether and how they are slid, lifted, pushed, or pulled. The focus on aesthetics may blind the designer (and the purchaser) to the lack of usability. A particularly frustrating design is that of the cabinet door that opens outward by being pushed inward. The push releases the catch and energizes a spring, so that when the hand is taken away, the door springs open. It's a very clever design, but most puzzling to the first-time user. A plate would be the appropriate signal, but designers do not wish to mar the smooth surface of the door. One of the cabinets in my home has one of these latches in its glass door. Because the glass affords visibility of the shelves inside, it is obvious that there is no room for the door to open inward; therefore, to push the door seems contradictory. New and infrequent users of this door usually reject pushing and open it by pulling, which often requires them to use fingernails, knife blades, or more ingenious methods to pry it open. A similar, counterintuitive type of design was the source of my difficulties in emptying the dirty water from my sink in a London hotel (
Figure 1.4
,
page 17
).
Appearances deceive. I have seen people trip and fall when they attempted to push open a door that worked automatically, the door opening inward just as they attempted to push against it. On most subway trains, the doors open automatically at each station. Not so in Paris. I watched someone on the Paris Métro try to get off the train and fail. When the train came to his station, he got up and stood patiently in front of the door, waiting for it to open. It never opened. The train simply started up again and went on to the next station. In the Métro, you have to open the doors yourself by pushing a button, or depressing a lever, or sliding them (depending upon which kind of car you happen to be on). In some transit systems, the passenger is supposed to operate
the door, but in others this is forbidden. The frequent traveler is continually confronted with this kind of situation: the behavior that is appropriate in one place is inappropriate in another, even in situations that appear to be identical. Known cultural norms can create comfort and harmony. Unknown norms can lead to discomfort and confusion.
THE PROBLEM WITH SWITCHES
When I give talks, quite often my first demonstration needs no preparation. I can count on the light switches of the room or auditorium to be unmanageable. “Lights, please,” someone will say. Then fumble, fumble, fumble. Who knows where the switches are and which lights they control? The lights seem to work smoothly only when a technician is hired to sit in a control room somewhere, turning them on and off.
The switch problems in an auditorium are annoying, but similar problems in industry could be dangerous. In many control rooms, row upon row of identical-looking switches confront the operators. How do they avoid the occasional error, confusion, or accidental bumping against the wrong control? Or mis-aim? They don't. Fortunately, industrial settings are usually pretty robust. A few errors every now and then are not importantâusually.
One type of popular small airplane has identical-looking switches for flaps and for landing gear, right next to one another. You might be surprised to learn how many pilots, while on the ground, have decided to raise the flaps and instead raised the wheels. This very expensive error happened frequently enough that the National Transportation Safety Board wrote a report about it. The analysts politely pointed out that the proper design principles to avoid these errors had been known for fifty years. Why were these design errors still being made?
Basic switches and controls should be relatively simple to design well. But there are two fundamental difficulties. The first is to determine what type of device they control; for example, flaps or landing gear. The second is the mapping problem, discussed extensively in
Chapters 1
and
3
; for example, when there are many
lights and an array of switches, which switch controls which light?
The switch problem becomes serious only where there are many of them. It isn't a problem in situations with one switch, and it is only a minor problem where there are two switches. But the difficulties mount rapidly with more than two switches at the same location. Multiple switches are more likely to appear in offices, auditoriums, and industrial locations than in homes.
With complex installations, where there are numerous lights and switches, the light controls seldom fit the needs of the situation. When I give talks, I need a way to dim the light hitting the projection screen so that images are visible, but keep enough light on the audience so that they can take notes (and I can monitor their reaction to the talk). This kind of control is seldom provided. Electricians are not trained to do task analyses.
Whose fault is this? Probably nobody's. Blaming a person is seldom appropriate or useful, a point I return to in
Chapter 5
. The problem is probably due to the difficulties of coordinating the different professions involved in installing light controls.