Authors: Greil Marcus
10
Andrew Britton, “Blissing OutâThe Politics of Reaganite Entertainment”
(
Movie
31/32)
After defining the hegemonic significance of two mystificationsâthe everyday notion that a work of popular culture can be “just entertainment,” and the “academic fiction” of autonomous textualityâBritton goes on, through more than 30,000 words, to investigate the American movies of the last several years as a reactionary project that has implicated its audienceâgained its assentâin ways far more complex than the concurrent political project the cultural version at once trivializes and deepens. The extraordinary weight and determination of Britton's essay has a side effect: the exposure of the impoverishment of what, in every realm of discourse, music no less than movies, politics no less than music, passes for criticism in the pages you and I read and write.
MAY
5, 1987
1
Michelob TV commercial, “I Move Better in the Night” (Needham Harper/Jeremiah Chechik, director)
In this best of all possible music videos, every situation is infinitesimally developed, and then left completely open. A blond woman turns her head after kissing her boyfriend; there's a blithe, irreducibly autonomous sensuality in her face that will never have anything to do with beer. In fact, it doesn't seem to have anything to do with her boyfriend.
2
Slits, “New Town,” from
The Peel Sessions
(Strange Fruit, EP, UK, 1977)
Cuteâuntil you realize it's about heroin.
3
Oingo Boingo, “Not My Slave” (MCA)
Pointless old “new wave” group finally devolves into the new Raspberries. I guess it was worth the wait.
4
77's, “I Can't Get Over It” (Island)
Faceless: words and music just this side of absolutely nothing, but the band finds a tough groove, and the guitarist knows just what to do with it, and what not to.
5
Nike TV commercial, “Revolution” (Beatles/Wieden & Kennedy)
“Poetic justic,” says Howard Hampton. “The song's essential mealiness of mouth comes home to roost.” Licensing by Michael Jackson, with the approval of Yoko, who says (by permission of Michael Jackson), “You know it's gonna be/Alright.”
6
Fleetwood Mac,
Tango in the Night
(Warner Bros.)
Some people find this kind of dull, but it's saving dentists millions on novocaine, the American Association of Anesthesiologists is sponsoring the tour, and Wizard won a furious bidding war for the air freshener rightsâin a month or so, when you spray your room with “Evergreen” or “Floral,” you'll hear FM's new melodies at the very same time. Of course, some people think they already do.
7
Joyce Milman and Mark Moses, “You Read It Here April First”
(
Boston Phoenix
,
April 3)
Gossip columns are boring because they try to make you care about what boring people actually do. The one-step-beyond approach turns up the real inside dope, as in this notably sustained effort, where “Paul Simon's next album promises to be another eclectic trendsetter. The multi-Grammy winner is recording an album in faraway Minneapolis with a local musician named âPrince' who plays what the natives refer to as âfunk.' Says Simon, âI heard a tape of this wonderfully joyous music at Sting's. . . . He said it was simply titled 1999, and I went crazy trying to track down the artist. . .'â”
8
Culturcide, “Industrial Band,” from
Tacky Souvenirs of Pre-revolutionary America
(no label)
Citing Lautréamont on the necessity of plagiarism, these Houston illegals bent on the exposure of pop as a false consciousness machine play other people's hit records and sing their own words over them. They can't get here from thereâcan't get off the records and into the social milieu they want to talk aboutâbut that leaves one small classic, which underneath is still Grand Funk's “We're an American Band”: “Now, these fine ladies, they had a plan/They was out to meet the boys in the band/They said, âC'mon, dudes, let's have sex!'/But we just talked about child abuse and Hitler's SS . . .”
9
Wim Mertens,
Educes Me
(Crepuscule, Belgium)
On a day so bad it seemed every other person I saw deserved to die, I walked into a record store that was playing this piano-and-incomprehensible-vocal item by the man who also works as Soft Verdict. It sounded like 17th century cathedral music, composed after the mass had been celebrated and everyone had gone homeâthough it turns out the melodies are cheap pop spun into a web of preciosity. It calmed me down like cold medicine kicking in.