Authors: Jennet Conant
His contempt for his glad-handing duties was compounded by what Churchill had referred to as “the inward excitement which comes from a prolonged balancing of terrible things.” Dahl could not believe he had been cast as a cheerleader, trotted out as a handsome, battle-scarred champion of the British fighting spirit. How many times could he be expected to relive his experiences in North Africa for audiences of moist-eyed congressional wives? Or sing the praises of American airplanes’ performance in flag-draped ballrooms? He was too fresh from the field to find sympathy with the War Office’s use of the RAF’s “intrepid flying men” as a propaganda tool. He felt humiliated at his predicament in Washington. “[I’d] just come from the war where people were killing each other,” he recalled. “I’d been flying around, [seeing] all sorts of horrible things happening. And almost instantly, I found myself in the middle of a cocktail mob in America. On certain occasions, as an air attaché, I had to put on this ghastly gold braid and tassles. The result was I became rather outspoken and brash.”
Dahl was a patriot and intensely loyal to the RAF, almost to a fault. He was all for helping the British and American air accord but could not help sounding off about the various hypocrisies of their dueling propaganda agencies, which, in his view, were more often than not in discord. It irked him, for example, that whenever an RAF raid took place within the same twenty-four hour period as a U.S. Army Air Force, strike, the British Information Service (BIS) would end up in direct competition with their American equivalent, the Office of War Information (OWI), to see which agency could get the most publicity for its respective force. Obviously, the British, who were new to the country and did not understand the complex workings of the American press system, were at a disadvantage. Similarly, he had heard that the OWI experts working in the American Embassy in London were having difficulty disseminating U.S. propaganda there and were getting little or no help from their British counterparts. Considering that they were all supposed to be pulling together, this was a situation that struck Dahl as anything but collegial, and he leaped forward to remedy the situation. When he raised this sore point in official forums, along with his suggestions as to how the situation might be improved, he managed to ruffle feathers on the both sides of the pond.
As it happened, neither country was particularly pleased to have a vocal critic of its vying propaganda efforts. Dahl knew his impertinence was not endearing him to embassy officials, but he did not much care. He could not curb his tongue when pilots were still dying in droves as a result of the Luftwaffe’s renewed bombing campaign. Not that everyone found fault with his impolitic outbursts on behalf of the ordinary British fighting man. Dahl’s unsparing assessment of the RAF’s failures, with which he was intimately acquainted, and his frank observations about the shortcomings of their air strategy in general often got a warm reception in Washington, where many Americans had grown weary of the history-and-heroes routine of the relentless pro-British interventionists.
Dahl stood out from the other young British envoys who, for the most part, were fawning aides from the privileged class who had been dumped on the embassy’s doorstep to keep them out of harm’s way. From a physical standpoint, he was pure Norwegian, with the arrogant blue eyes and imposing stature of his Viking ancestors, though he liked to boast that he was one-quarter Scottish, as his mother was descended from an illegitimate son of Sir William Wallace. He had a fine head, a high forehead, and a crown of wavy brown hair neatly parted and combed over to the right. Among his colleagues, he proudly identified himself as Norwegian rather than British, and most of his cultural references, from childhood fairy tales to favorite home-cooked meals, were rooted in his Nordic heritage. He spoke his native language fluently, as English was rarely spoken at home and as he had spent all his summer holidays from the age of four to seventeen on the islands off the coast of Oslo, where he was taught to be an intrepid sailor and adventurer in the tradition of his fearless forebears. Having survived the barbaric traditions of English boarding schools for ten years, Dahl was a part of the old-boy network without quite belonging to it; he knew its rules and rituals intimately and could partake in the hearty camaraderie while barely disguising his contempt. Despite being a fair student and star athlete—he had excelled at soccer, squash, racquets, and a fast-paced variation of handball known as “fives”—he had never quite fit in. He was always viewed by his schoolmasters with suspicion and regarded as “unpredictable” and someone “not to be trusted.” He had a rebellious streak, and it was this iconoclasm that appealed to Americans. They thought they recognized in Dahl a kindred spirit, with his outrageous candor and irreverence for authority, so that those who were wary of British nobility playing at war adopted him as one of their own.
If the Americans found him refreshing, his English superiors judged him tactless, and Dahl was not surprised to learn that less than a year into the job he had managed to land himself in hot water. Conceding that he might have been impudent on occasion, Dahl apologized for his behavior and promised to toe the line. While he had taken a singularly cavalier approach to his diplomatic duties thus far, he realized he rather liked America and was not in a hurry to be sent packing. With no meaningful defense work waiting for him back in England, and no promising career path to resume when the war was over, Dahl admitted to a friend that he found himself feeling oddly rudderless. His unlikely confidant was a self-made Texas oil tycoon and publishing magnate named Charles Edward Marsh, who had moved to the capital when the war made it the most interesting place to be.
Having already made his fortune, Marsh, like many men of means, wanted to contribute to the war effort and had decided to put himself at the disposal of the government. A dedicated New Dealer, he had come to town with the idea that he could put his big money and big personality to work for the Roosevelt administration, camping out alternately at the Mayflower Hotel and at the house of the construction magnate George Brown, before purchasing a stately four-story town house at 2136 R Street in Dupont Circle. He quickly turned the elegant nineteenth-century mansion into a well-financed Democratic political salon, where various cabinet members, senators, financiers, and important journalists could count on a good meal and stimulating conversation in the news-starved town. Over time prominent New Dealers came to regard Marsh’s white sandstone mansion, with its Palladian windows and Parisian-style wrought-iron grillwork, as their private clubhouse and used it as a cross between a think tank and a favorite watering hole. It had the added attraction of a side annex that was entered by a single inconspicuous door, which allowed important guests to come and go unseen. Among those who regularly passed through this discreet portal were Marsh’s close friend Vice President Henry A. Wallace, Florida senator Claude Pepper, Secretary of the Treasury Henry Morgenthau, and Secretary of Commerce Jesse Jones, who was one of the wealthiest and most influential of FDR’s administrators, as well as most of the major columnists, including Drew Pearson, Walter Winchell, Walter Lippmann, and Ralph Ingersoll, editor of the crusading
PM
magazine, whose account of the Battle of Britain,
Report on England
, was a best seller. At one of these weekly gatherings, Pearson remembered Marsh introducing him to “a very vivacious, fast-talking young congressman” from Texas by the name of Lyndon B. Johnson, who the publisher had backed in his first campaign and promised was going places.
Dahl met Marsh at a party and immediately hit it off with the colorful millionaire, who was an exemplary host and an amusing and informative guide to Washington’s stratified society, where new and old money, the congressional set and the diplomatic corps all jostled for recognition. As the months passed, Dahl formed the habit of dropping by Marsh’s place after work for a drink, as it was just a block off Massachusetts Avenue at the foot of Embassy Row. More often than not he would linger, hoping for an invitation to dinner, as the company was good and the food far better than anything he could afford on his salary. “Charles was able to entertain on a grand level, and kept a very good staff and cook, so that during the war it was one of the best restaurants in town,” recalled Creekmore Fath, a young Texas lawyer toiling in the Roosevelt administration who also frequented Marsh’s table. “He entertained all sorts of Washington characters. You’d get a telephone call inviting you to dinner Wednesday, or a luncheon Friday at noon. Everybody came and traded information and gossip.”
A Texan by choice rather than by birth, Marsh was a garrulous storyteller in the tradition of his adoptive state, and he and Dahl immediately fell into a good-natured rivalry that consisted mainly of trading sporting jabs about their respective homelands and telling dirty jokes at each other’s expense. Passionate when it came to politics, Marsh loved an audience and would often hold forth into the wee hours on the progress of the war, the president’s economic policies, the greatness of American industry, and what more he thought the United States could be doing on the home front to secure victory. At first Dahl regarded these lively, epithet-strewn monologues as fascinating tutorials, but over time he came to realize that it was more than just talk and that the opinions the publisher expounded at night in his paneled library showed up as the next morning’s editorials in one of his daily papers.
Marsh, who was actually born in Cincinnati, Ohio, had risen from the ranks as a lowly reporter to become managing editor of the
Cincinnati Post
before forming a partnership with E. S. Fentress, a business manager in the E. W. Scripps chain, on a buying spree that ended up with them owning nineteen daily newspapers in Texas, including the
Austin American
and the
Statesman
. By 1930 Marsh had merged with Eugene Pulliam, the owner of nine dailies in Oklahoma and Indiana, to form General Newspapers, Inc., which they grew into an enormous publishing empire. As the principal of several holding companies, and owner of newspaper chains that extended from Texas through the South to New England, Marsh was an active voice in American politics and an influential behind-the-scenes figure in Washington, but unlike most of the players Dahl had encountered in the nation’s capital, he eschewed publicity, preferring to manipulate people and events from the privacy of his R Street study.
In 1940 he had sold all his jointly held newspapers—except for three dailies in Waco, Austin, and Port Arthur—and focused his drive and energy on fighting the Axis powers. As bombs rained down on London that winter, Marsh, working together with his friends Walter Lippmann, Senator Claude Pepper, and Ben Cohen, a member of Roosevelt’s “brain trust,” helped draft a plan that outlined a novel way to send military aid to Britain. At the time, Roosevelt had just won reelection, burying his Republican challenger, Wendell Willkie, by a five-million-vote margin. Churchill had come to him hat in hand, with another desperate plea for military aid, asking for ships, bombers, and munitions. The difficulty was that Britain was low on dollars, and Churchill wanted to write an IOU for the armaments—even though the Neutrality Acts demanded cash payment. In a press conference, Roosevelt responded by emphasizing Britain’s plight and drawing a homely parable about a man lending his neighbor his garden hose to put out a fire. With FDR’s “garden hose” endorsement, Pepper was able to get the new legislation through the Foreign Relations Committee, and after months of bitter debate it was finally passed as the Lend-Lease Act on March 11, 1941. That December Roosevelt, in one of his nationally broadcast fireside chats, declared that the United States had to become the “great arsenal of democracy,” taking the country another step down the road from neutrality toward active involvement in the conflict. To the British, Lend-Lease had made all the difference, allowing them to withstand the Nazi onslaught, and they would not forget the crucial role Marsh had played in the early days of the war.
Marsh, then in his mid-fifties, was a large man in both stature and ideas and that rare individual who stood almost eye to eye with Dahl. He had a huge head and gleaming bald pate and was classically ugly in a way that was compelling. He was the sort of person of whom legends were made, and his personal life was correspondingly baroque. Marsh had fathered five children, three of whom were in their twenties, by a wife he had left behind in Texas, as well as two infants by his very young, very beautiful bride, Alice Glass. Then there was Alice’s decidedly plain sister, Mary Louise, who lived with them and served as his personal secretary and ran the establishment with intimidating efficiency. Also part of this menagerie was Claudia Haines, Marsh’s pretty, dark-haired typist, who had been hired by Alice because the divorced mother of two had needed a job, and Alice had taken pity on her. Dahl, no stranger to the rivalries that can develop in a household of women, made a quick study of the unusual arrangement and came to his own conclusions. The sexual tension in the air was thick enough to cut with a knife, and talk of affairs by both Charles and Alice was rampant among their friends. Ralph Ingersoll, in an unpublished memoir of Marsh, painted the indelible scene that greeted visitors to the R Street house: “Hawk-beaked Charles, the sultan in his castle, off-handedly gracious with his mini-harem in attendance.”
Nothing if not grandiose, Marsh enjoyed the role of benefactor and liked to collect around him bright young men who caught his fancy. In the course of his publishing career, he had mentored a series of talented editors and writers, as well as a number of rising political stars. “Charles always had a group of young men around him, and Roald was one of them,” said Fath, who numbered among Marsh’s acolytes. “Roald always wore his uniform, and was very attractive and interesting, and had a rack of good stories from his years in the RAF. He was a genuine war hero, shot down and decorated, and at the same time very educated and articulate, so he was very impressive.” Ingersoll, like Fath, could not help noticing how comfortable the British pilot seemed in the powerful publisher’s midst, casually stretched out on the sofa with his long legs resting on the coffee table, and attributed it to “his wit and a kind of cocky British grace [that was] instantly engaging.”